Strategy for what you’re navigating — aligned with what you actually value.
ICF-Credentialed Coach · 10+ Years in Tech & Startup Leadership
You can't lead from a place you don't know exists. Before you can mother, partner, lead, or make a decision that's actually yours — you have to know your own values, your own signals, your own capacity. These are the offerings for the moments that tend to break that open.
You want strategy. I’ll give you strategy.
You’re in a leadership role — of a team, a company, a household, a project, or just a season of life that demands a lot of decisive, high-stakes action from you. You want real strategy: how to delegate without losing control of quality, how to handle conflict without avoiding it, how to stop being the bottleneck everything runs through.
I can give you all of that. But strategy that isn’t built on top of something solid in you doesn’t hold — it becomes another thing you’re managing, on top of everything else you’re already managing.
Curious if this is the right fit?
Book a Free Chemistry Call →Healing and growth, not band-aids.
This isn’t band-aid coaching. You’ll get the tactical tools, and we’ll also do the work underneath them — your values, your nervous system, your actual capacity, the patterns you default to under pressure.
That’s not a detour from the leadership work. It’s what makes the leadership work stick instead of needing to be re-taught every time you’re stretched thin. This is healing and growth, not just skill-building, because for most of the women I work with, that’s what was actually missing.
The logistics, plainly.
This coaching space is meant to be supportive, compassionate, and spacious, not one more thing on your calendar you have to perform punctuality for.
- Sessions
- 60 minutes, over Zoom
- Cadence
- Twice monthly
- In between
- Async support by email or text
- Flexibility
- Sessions don’t expire. Anything banked carries forward.
- Cancellations
- No cancellation fees, no late fees, no penalty for rescheduling last-minute.
- What you keep
- A field guide compiled from our work together.
- Investment
- Typically starts at $400/month. Most clients’ coaching is reimbursed through employer benefits or educational stipends.
- Access
- A limited number of scholarship and sliding scale spots are available. Cost should not be the reason you don’t reach out.
Sound like the container you need?
Book a Free Chemistry Call →The short version
Think of it like a car. You’re driving — you decide where we go, when to turn, when to speed up or slow down or stop or even go back for a while. I’m in the passenger seat with the map. I might suggest we go left instead of right, or ease off the gas. We check the rearview mirror sometimes, because your history holds real information, but most of the journey is spent looking in the windshield, not the rearview mirror. Coaching facilitates growth the way an architect builds something new on an existing foundation. Most of what’s true about you is still there; we’re building on it, not digging it up.
No fixed curriculum
Every client’s journey is unique, and uniquely their own — I don’t run a fixed program or a single curriculum. Some models I find myself reaching for often: the Drama Triangle, the Bridges Transition Model, Internal Family Systems–informed work, Acceptance and Commitment Therapy, the GROW model, and Co-Active coaching principles. Which ones show up, and how much, depends entirely on what’s actually true for you.
Why I do this work
I’m Coral Edwards, founder of IMHMO and an ICF-credentialed, evidence-based, trauma-informed coach. Before coaching, I ran marketing at Squarespace, Justworks, and Harvest for over a decade — I’ve led teams, sat through the leadership trainings, done all of it. Nothing leveled up my leadership like going through leadership coaching myself (hi, Reboot), which is where I was first introduced to the transformational power of coaching.
Today, I choose to work at the intersection of identity and leadership because I’ve lived both sides of it: leading people, and needing to lead myself first before any of it held.
“She’s an amazing coach. Now, I manage a team of three at OffSec and with help from my coach, I am a better leader, a better employee, and a better mom.”Coaching Client · Director of Product Marketing & Content, OffSec · Mom
“I ended up with the courage to go after the goals and ideas I had in my mind, and strategies to deal with all the concerns that were stopping me before.”Bo · Founder, Baby Gear Group, Wharton MBA & Mom
Strategy that’s built to last.
A free 45-minute chemistry call. Tell me what you’re leading and what’s getting in the way, and I’ll tell you honestly whether coaching is the right tool.
Book a Free Chemistry Call 45 minutes. No pitch. No commitment.- 60-minute sessionsTwice monthly, over Zoom
- Support in betweenAsync, by email or text
- No late feesBanked sessions carry forward
- A field guideYours to keep when we finish
While pricing typically starts at $400/month, most clients’ coaching is reimbursed through employer benefits or educational stipends. A limited number of scholarship and sliding scale spots are also available for those who need them. Please don’t let cost be a reason you don’t reach out.