Coral Edwards
I help people and organizations grow.
Coaching, courses, consulting — and a few hundred squats on Thursday afternoons.
ICF-Credentialed Coach · M.S., International Marketing & Brand Management, Lund University
Philadelphia Women of Influence Award Winner & Speaker
Trusted by teams at
Growth looks different depending on where you're standing. Sometimes it's a mother relearning who she is after leave. Sometimes it's a physician department trying to keep good people from burning out. Sometimes it's a founder who needs a marketing function that doesn't exist yet. I've built a few different ways to work with me, matched to wherever you're starting from.
IMHMO
In My Humbly Honest Mom Opinion
1:1 Coaching
For women navigating identity, values, and motherhood — the quiet "who is that?" moment after a life shifts underneath you. ACT-based, somatic, honest.
Book a Chemistry CallEmpower Your Return
A self-paced course for the return to work after parental leave. Built for the transition nobody prepares you for.
Start the courseThe Journal
Weekly essays on identity, motherhood, and the slow work of becoming yourself again. Most Fridays, cuz life, motherhood, viral illnesses. You get it.
Subscribe on SubstackRoot & Rise Strategies
Coaching for Physicians & Physician Leaders
1:1 coaching, institutional cohorts, and facilitated workshops for medicine's high performers. Grounded, evidence-based, and built on quantified results. Root & Rise started with a front-row seat to the decade-long journey of being a physician-scientist at a top academic hospital, a few kismet physician-mom clients, and the realization that my coaching practice was moving more than my clients. It was reshaping the divisions they worked in too.
Learn moreThriveCycle
The Burnout Cohort
A 6-module program for high-functioning professional women who are exhausted and can't quite name why. Science-meets-human, minus the platitudes.
Take the free Burnout QuizGrowth Strategy & Marketing
Growth Strategy, Paid Media & CRO
Growth strategy, paid search and paid social management, and conversion rate optimization for founders and small teams who need a marketing function, not another agency retainer.
Learn moreThe person behind all of it
After finally putting my soccer cleats away for good following four ACL tears, I spent a few years working around the world: studying in Norway, nannying in Australia, getting my master's in international marketing and brand management at Lund (thesis on the branding identity of two sports-centered cities, some habits die hard), and running a summer school in Ghana. Then I settled down and spent the next decade building growth and marketing functions for companies that weren't mine. While I loved helping companies grow, motherhood cracked that identity open in ways no case study prepared me for, a matrescence I didn't have language for until I was already in the middle of it. After picking up the pieces of my broken identity and realizing my heart's yearning for coaching, I went back to school, became an evidence-based coach, got ICF-credentialed (recently earned my PCC certification, woo!), and built IMHMO, and then Root & Rise, out of it.
I'm now in my self-proclaimed renaissance era, and am loving my 40s more than I could have imagined. Doing the heart-work — coaching, facilitating, helping people and teams grow — made room for something my 24-year-old self wanted: getting certified to teach BodyPump. I found the class nearly 20 years ago while nannying in Melbourne, and I've been doing it on and off ever since. Today, alongside co-founding ThriveCycle, growing IMHMO and Root & Rise Strategies, and keeping my marketing chops sharp by helping a select few values-aligned companies grow, I'm also raising two kids and helping a growing group of strong-as-hell women build muscle at BodyPump on Thursday afternoons.
Growth is the through-line, whichever room I'm standing in.