Growth Marketing Services. 

Let’s grow your revenue so you can support and empower more parents.

Hi, I’m Coral.

My mission is to support and empower parents.

I hold a MS in International Marketing & Brand Management, and in a past life, I was a growth marketing leader that led record-breaking growth for SaaS, B2B, and technology companies such as Squarespace, Justworks, and Harvest.

Today, I use my growth marketing chops to support parent-run and parent-supporting upstarts and startups.

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Selected Clients

  • HelloFlo
  • Justworks
  • Squarespace
  • Greenvelope
  • TrueU
  • Harvest software logo
  • Shippabo

Offerings

I am passionate about helping mission-driven, parent-run, and parent-supporting companies succeed. Whether it’s developing a growth marketing strategy from scratch or rolling up my sleeves and performing A/B tests, or optimizing Google Ads, I will partner with you to grow your business.

Strategic Consulting

Have the tactical team in place but need assistance developing the strategy and aligning the pieces to fuel growth?


Welcome to strategic growth marketing consulting.

Together, we’ll develop a growth strategy custom-fit for you business to excel revenue.

Examples include:

  • Go-to-market analysis + strategy development

  • Growth marketing strategy development

  • Marketing team recruitment, hiring, & mentoring

Development + Execution

Perhaps you have an idea of what you need but don’t have the strategic and/or tactical components in place.

Welcome to growth marketing strategy + execution.

Together, we’ll develop a growth marketing plan custom-fit for your business to fuel revenue.

Examples include:

  • Revenue funnel development

  • Paid advertising

  • Conversion rate optimization

  • Coral has a knack for quickly understanding an organization's strengths and challenges, and developing a comprehensive marketing strategy. She then builds, executes, and manages the marketing function to drive meaningful growth.

    Cliff Jackson | Founder, Gravity Rail Media

  • "Coral is able to see both the big picture and the necessary details that get you the growth you need for your business."

    Adrienne Smith, Content Strategy Consultant

  • “Coral has a strong vision towards sustainable growth and knows how to set a step-by-step strategy to get there.”

    Bruno Barroso, Growth Marketing Manager, Maze

  • "Coral is something of a unicorn in the world of marketing: She’s able to create a strategy for driving meaningful revenue growth, and then actually roll up her sleeves to make it happen. She’s adept at utilizing data to drive major business decisions, but also deeply empathetic, never forgetting that customers and prospects are real people with real problems."

    Curran Boomer, Sr. Product Marketing Manager | New York Times

About me

I have over 15 years of experience in growth marketing and management, specifically in the technology, B2B, and SaaS spaces. I hold a Masters in International & Brand Marketing.

I drove record-breaking growth for several companies, including Squarespace, Justworks, Greenvelope, and HelloFlo.

Today, I leverage my growth marketing experience to drive revenue growth in mission-driven, parent-run, and parent-supporting startups and upstarts.

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Answers to your questions

  • To put it bluntly, I’m tired of making millionaires more millions. I want to work with people that are bettering the world.

    While I generally focus on parent-supporting and/or parent-run businesses, I also work with value-aligned companies (e.g., companies that support our planet, nonprofits, etc.).

  • Certainly, thought I would limit my engagements to parent-run, parent-supporting, and/or value-aligned companies.

  • Yes, I can write, but I do not consider myself a content marketer, and I am certainly not a web designer. I have a large network of fine marketing folks that I’m happy to refer - reach out to me for more information.